About Our Director

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 In the heart of London's bustling business district, where the city's pulse beats with ambition and innovation, there thrives a man who has woven a legacy of excellence and compassion—Jay Alexander Tseng, the esteemed chairman of Alrodia Entreprise.

Jay's journey began in humble beginnings, where the values of hard work, dedication, and humility were instilled in him from a young age. Despite the challenges, he embraced each day with a fervent passion, dreaming of a future where his talents could shine. His determination and strategic mind soon paved the way for success, transforming him into a respected figure in the jewelry, marketing, and events industry.

As a diamond specialist, Jay's expertise is unparalleled. His keen eye for quality and craftsmanship has attracted a clientele of celebrities, politicians, and VIPs, all seeking the finest jewels that only Alrodia London Limited can offer. Yet, despite his success, Jay remains grounded, always treating everyone with the same kindness and respect that defined his early years.

Jay's commitment to his work is matched only by his devotion to his family. A loving husband to Ysha Tseng, whose support and partnership have been the cornerstone of his journey, and a generous father to their daughter, Saphira, Jay's family is his greatest treasure. Every evening, no matter how demanding his day, he ensures to spend quality time with them, cherishing each moment and creating memories that will last a lifetime.

Beyond his professional and family life, Jay is deeply involved in the Filipino community in the UK. His efforts to support and uplift his fellow Filipinos have made him a beloved figure, known for his generosity and unwavering dedication. Whether organizing community events, charity fund-raising, or offering mentorship, Jay's impact extends far beyond the confines of his office.

Jay Alexander Tseng's story is one of passion, hard work, and unwavering dedication to both his craft and his community. His legacy is not just in the diamonds he perfects but in the lives he touches, leaving an indelible mark on the hearts of all who know him.